Live cohorts · founder-led · small groups
Upskill yourself
for the agentic era.
Live cohorts for small business owners and independent professionals. Learn Claude Cowork, Codex and MCP applied to the work you actually do — SEO, ads, content and marketing.
not a tool tour — you can do it after
built on your accounts, not a demo
of software, yours to keep
no questions, no forms
Where we are
We are early, and we would rather say so.
Ivy is new, and we have run this with a small number of businesses so far. We are not going to dress that up with a bigger-sounding number. What you get instead is the person who actually runs a business this way sitting with you, a group small enough that everybody leaves with something working, and the $699 of software we use ourselves, included.
What you actually get
Three things, not just a course.
The tools
We use whatever you already pay for.
Claude, ChatGPT, whichever is already on your laptop. Nobody is asked to buy another subscription to start.
The assistants you already have
Claude · ChatGPT
We teach on whatever you are already paying for. Most businesses are getting a fraction of what their existing subscription can do, and fixing that costs nothing extra.
Agents for the whole team
Claude Cowork
Where your non-technical people should start. Set your business up in it once and everyone gets good work out of it, rather than one enthusiast carrying the company.
The heavy lifting
Claude Code · Codex
Sold to engineers, which is why almost no business uses them. Pointed at your work instead of a codebase, they are the closest thing to hiring someone — and we get you there without a technical background.
Connecting it to your business
MCP
The step that changes everything: giving AI access to your inbox, files, calendar, invoicing and customer records, safely and with the permissions scoped down.
01 / Why now
The people who learn this now will be the ones worth hiring.
You already use AI for emails and first drafts. Fine — everyone does, and that skill is worth nothing on its own now. What almost nobody can do yet is set these tools up properly, connect them to real accounts, and run actual work through them. That gap is where the next few years of leverage sits, and it closes fast.
Prompting is table stakes
Writing a better prompt was the 2024 skill. It is assumed now. The people getting ahead are the ones who can wire these tools into real systems and hand over whole jobs.
Nobody is teaching the useful part
There is endless content on prompts and almost none on Cowork, Codex and MCP applied to SEO, ads and content. That is the part that changes what you can do on your own.
You do not have a spare month
Working this out from YouTube takes weeks you do not have. Five evenings with someone who already does it is the shortcut.
02 / Cohorts
Why people start here.
Audits, exports, briefs, builds, monthly reports. None of it is the part anyone actually pays you for, and most of it is exactly the repetitive, data-shaped work these tools handle well once they can see your accounts. Each cohort is built around one of those jobs.
Buying for more than yourself?
There are longer programs, and a version for teams.
Deeper tracks on operations, connecting your systems and building your own tools — plus a six-week programme that covers the lot.
03 / Free with every program
The Founder Kit.
Every member gets the Founders Club bundle free — eight AI tools to actually run a business on. Six are yours for life. Not a folder of templates.
WritePanda
LifetimeAI video editing built for creators — record, trim, caption and polish content for YouTube, Shorts and Reels without a timeline degree.
PandaScribe
LifetimeOffline voice-to-text that runs on your machine. Fast, private transcription for interviews, voice notes and meetings — nothing leaves your device.
Partli
LifetimeReferral and affiliate programs without the SaaS tax. Launch reward links, track conversions and pay partners — wired into your product in minutes.
Agent Ideas
Lifetime62+ ready-made AI setups with the exact instructions, integrations and step-by-step guides — so you start from a working example instead of a blank page.
Pandecho
LifetimeOn-device meeting notes for Mac — records, transcribes and turns rough notes into clean summaries with decisions and action items. 100% local.
MyAgentMail
LifetimeReal email inboxes for AI agents. Send and receive threaded mail on your own domain via SMTP/IMAP, plus a LinkedIn intent layer for outreach.
Delegated
30% member discountAI team management — assign work, track delivery and run a fleet of agents and humans from one board.
Outrly
30% member discountIntent-based LinkedIn outreach. Watch for buying signals in plain English, then reach the right people the moment they are worth reaching.
30 days
30-day full refund, no questions asked.
My no-risk promise
Try the whole thing. If it is not pulling its weight, I refund you.
One upfront payment is a real investment, and I do not want anyone joining with regrets. Join the cohort, connect your accounts, sit through the sessions — and if it is not earning its place in your business, email me within 30 days and I will refund you in full.
No forms, no exit survey, no friction. I would rather have happy members than hold onto a payment.
03 / How we teach
How the five weeks work.
You bring your own accounts and your own work. Every exercise runs against those rather than a sample dataset, which is the reason people can still do it the week after the cohort ends.
Scope
Before kickoff we ask what you already pay for and what you spend most time on, so the sessions are aimed at your work from day one.
Tailor
We work out which connections are worth setting up for you specifically. Most people need four, not forty.
Build
Live sessions where you set it up and run it yourself, material between them, and office hours for whatever broke on Tuesday.
Keep it
You finish with it working, notes you can follow again, and the skill to set the next one up on your own.
05 / Why Ivy
We teach the system
we actually run.
Kamal builds and runs the agents behind this business, and runs every session personally. The teardowns are of live systems, and you are welcome to poke holes in them.
We ship the software we teach on
Everything we teach from is live and you can go and use it today. The walkthroughs are of real systems doing real work, not slides.
Specific, not general
We teach Claude Code, Claude Cowork, Codex and MCP by name, because a course that will not name its tools is a course that has not used them.
For people without a technical background
No engineering background assumed, ever. If you can use a browser and follow instructions, you can do this — and week one exists to prove it.
You leave with software, not notes
Everyone gets eight AI tools free, six of them yours for life — normally $699 — on top of what you learn.
06 / In their words
What people said afterwards.
“TODO — first real testimonial. Ask for the specific version: which task the agent took over, and what they stopped doing as a result.”
“TODO — second real testimonial. Only publish once cleared in writing.”
“TODO — third real testimonial, if you have one. Delete this entry rather than inventing it.”
Next step
Thirty minutes. No deck.
Tell us what you spend most of your week on and we will say which cohort fits — or that none of them does. There is a 30-day refund either way.