04 / Build Your Own Tools
The thing you keep meaning to build.
Six weeks taking one idea — an internal tool, a client portal, a small paid product — from nothing to live, with payments wired up if you intend to charge.
project-based
live by the end
Founder Kit, included free
Built for
Owners with an idea and no development budget
Length
6 weeks
Tools covered
Codex · Claude Cowork · Stripe
What people leave with
Outcomes, not attendance.
We measure this track on what participants can do on the Monday after it ends — and on what they shipped while it was running.
- Cut an idea down to something you can genuinely finish in six weeks.
- Build it without a development background, and know when you are being led somewhere bad.
- Take payments properly, if you intend to charge for it.
- Get it live and understand enough of it to keep it alive.
Curriculum
Every module ends with something built.
Scoping something finishable
Cutting the idea down to what genuinely ships in six weeks. The most valuable session here, and the one people resist most.
Building it
Driving a real build with no software background. What to ask for, and how to tell when it is going wrong.
A second opinion
Where a different model helps — getting unstuck, and sanity-checking something before it goes live.
Data and sign-in
Storing things properly and letting people log in, without inventing your own security.
Taking money
Payments wired up and tested end to end, including the parts that only break in production.
Launch and keep it alive
Getting it live, watching it, and knowing what to do when something breaks at an inconvenient hour.
- Six project-based sessions with review on what you build
- Direct access to the founder while you are building
- Founder Kit — eight AI tools, six yours for life, normally $699
- Community access
- 30-day full refund, no questions asked
- TODO — decide whether hosting or deployment credits are included
Questions
Before you ask.
No, but this is the most demanding programme here and we would rather say so up front. If you have never used a terminal, do AI for Your Back Office first.
Internal tools, client portals, small paid products, replacements for a subscription that costs more than it should. TODO — replace with real examples once cohorts have run.
Week one exists to stop that happening, and we would rather halve your idea early than have you ship nothing. Community access continues either way.
30 days
30-day full refund, no questions asked.
My no-risk promise
Try the whole thing. If it is not pulling its weight, I refund you.
One upfront payment is a real investment, and I do not want anyone joining with regrets. Join the cohort, connect your accounts, sit through the sessions — and if it is not earning its place in your business, email me within 30 days and I will refund you in full.
No forms, no exit survey, no friction. I would rather have happy members than hold onto a payment.
Next step
Join Build Your Own Tools.
Five weeks, live, in a small group, on your own accounts. Founder Kit included and a 30-day refund if it is not for you.